If your website isn’t performing the way it should — low rankings, declining traffic, or poor visibility — chances are there’s something under the hood dragging it down. An SEO audit is the first step toward identifying those issues and unlocking your site’s full potential.
At Aethon Web, we offer in-depth, actionable SEO audits that do more than just list errors. We provide you with a clear roadmap that prioritizes what matters, fixes what’s broken, and sets you up for long-term success in search.

We conduct a deep-dive audit across four core pillars of SEO. Each element is evaluated with expert insight and backed by data — not automated fluff.

We analyze your site’s structure, crawlability, and indexation issues using tools like Screaming Frog, Google Search Console, and site crawlers. Key checks include:

• XML sitemaps and robots.txt
• Canonical tags and duplicate content
• Redirect chains and broken links
• Mobile-friendliness and Core Web Vitals

HTTPS and security configurations

We evaluate your content, meta tags, headers, and internal linking to ensure each page is optimized for both users and search engines.

• Title tags, meta descriptions, and heading structure
• Keyword targeting and density
• Content quality and formatting
• Schema markup and structured data

We assess your existing content for:

• Relevance and depth
• Keyword alignment
• Engagement metrics (bounce rate, time on page)
• Content gaps and opportunities
• Duplicate or outdated information

We review your backlink profile using tools like Ahrefs and SEMrush to identify:

• Referring domains and link authority
• Toxic links that could trigger penalties
• Link diversity and anchor text patterns
• Opportunities for link building

Our SEO audit service is ideal for:

• Business owners who want clarity before investing more into SEO
• Agencies managing client sites and needing expert analysis
• Marketing teams seeking data-driven strategies
• Web developers looking to troubleshoot technical issues
• Content teams who want to improve performance and visibility

An SEO audit is a comprehensive evaluation of your website’s health, visibility, and compliance with search engine best practices. It covers everything from technical performance to content quality, user experience, and backlink profile.
Think of it as a full diagnostic — not just a surface-level scan. The goal is to identify what’s preventing your website from ranking higher, what opportunities are being missed, and what you can do about it — in the right order, with the right tools.

SEO is not a set-it-and-forget-it effort. Search engines update their algorithms regularly, and your competition is always evolving. Without routine audits, your website can silently fall behind.

Some common issues an audit can uncover:

• Pages that are not being indexed by Google
• Slow load times or mobile usability problems
• Duplicate content or keyword cannibalization
• Toxic backlinks hurting your domain authority
• Broken links or poor internal linking
• Outdated, thin, or underperforming content

A properly executed SEO audit helps you:

• Understand your site’s current performance
• Identify high-impact areas for improvement
• Eliminate penalties or risks
• Refocus your SEO strategy for faster results

Our audit isn’t just a report — it’s a strategy tool. You’ll receive:

• A detailed audit document covering each SEO area
• Screenshots, tool outputs, and commentary from our experts
• A prioritized list of issues by impact and urgency
• Step-by-step recommendations (for your dev team, content team, or marketing team)
• A 30-minute consultation call to walk through findings (optional)

Whether you’re running a small business website, an eCommerce store, or a multi-location enterprise site, we tailor the audit to your specific goals and challenges.

An SEO audit is useful at multiple stages of your business:

• Before launching a new website or redesign
• After a sudden drop in rankings or traffic
• If you’ve never done one before
• When starting a new SEO strategy or working with a new agency
• To identify opportunities for rapid wins
• As part of a quarterly or annual SEO health check

If you’re unsure what’s going wrong — or what could be going even better — an audit will give you clarity and direction.