Your audience is on social media every day — scrolling, searching, comparing, and connecting. But posting randomly or reacting in real-time isn’t enough. Effective social media management is about strategy, consistency, and execution. It’s about showing up with the right message, on the right platform, at the right time — and making it look effortless.

At Aethon Web, we offer full-service Social Media Management tailored to your brand voice, business goals, and ideal audience. From content creation and publishing to engagement and analytics, we handle the details so you can focus on growing your business.

We offer end-to-end management with a focus on results, not just content volume. Our service adapts to your brand tone, goals, and industry.

We determine which platforms are best for your goals, and optimize your profiles for performance. This includes profile images, bios, highlights, links, and call-to-action alignment.

We use a content calendar to schedule posts in advance, based on your campaigns, seasonality, and audience behavior. Every post is intentional and timely.

We create or curate relevant content based on your brand voice and goals. This can include:

• Promotional graphics
• Educational carousels
• Behind-the-scenes content
• User-generated content
• Testimonials and case studies
• Event or launch posts

(If needed, we can collaborate with our in-house content creators or your internal team.)

We write engaging, brand-aligned captions with strategic calls to action. Hashtag research ensures your content gets discovered by the right people.

We schedule and publish content across platforms at the best times for your audience, using scheduling tools for consistency and efficiency.

We monitor your accounts daily, respond to comments and DMs (as agreed), and alert you to conversations that need your attention. Our goal is to keep your audience feeling seen and heard.

We track KPIs like engagement rate, reach, impressions, saves, shares, and follower growth — and optimize your strategy accordingly.

Every month, we provide a detailed performance report and schedule a strategy session to discuss what’s working, what we’ve learned, and what’s next.

Social media management involves the planning, creation, publishing, and monitoring of content across various platforms — including Instagram, Facebook, LinkedIn, Twitter/X, TikTok, Pinterest, and YouTube.

It also includes:

• Audience engagement
• Community building
• Brand consistency
• Campaign coordination
• Performance tracking and optimization

This service is for businesses that want active, on-brand social media accounts without having to manage everything internally.

We learn about your brand, goals, audience, and current platforms.

We assess your current accounts and optimize profile bios, images, and settings.

We build your monthly content calendar and begin creating posts and stories.

We schedule, monitor, and engage with your audience — keeping your presence strong and responsive.

You get clear performance reports and optional strategy calls to adjust direction as needed.

Without consistent, strategic activity, social media becomes a missed opportunity. With strong management, it becomes a brand-building engine.

Benefits include:

• Increased brand awareness and trust
• Higher engagement and customer loyalty
• A more active and visible online presence
• Better communication with your audience
• Improved lead generation and website traffic
• Consistent branding and storytelling across platforms

Social media is where people discover, research, and decide — we make sure you show up strong at every stage.

Our social media management service is perfect for:

• Small business owners who don’t have time to post consistently
• Marketing teams that need expert execution
• Agencies looking for white-label content management
• Coaches, consultants, and personal brands looking to scale visibility
• Product-based businesses or eCommerce brands
• Local businesses that want to increase walk-ins and inquiries

Whether you need a full takeover or just platform support, we build a management plan that fits your structure and goals.